Disconnected groups of people across the US and UK have gathered together this past weekend, donned suits, tuxedos and other formal clothing, and headed to showings of Minions: The Rise Of Gru. It's a trend that can now be seen across social media. While I can’t make this make perfect sense, I can offer a little bit of backstory.

This hasn’t sprung forth from entirely nowhere. “Tickets to X” is a meme format that has been used for a while now, juxtaposing popular characters with their intent to see a movie which doesn’t necessarily reflect the tone of their own world. Imagining the cast of AMC’s Breaking Bad rolling up collectively to see the upcoming Barbie film, for instance, is clearly inherently funny.

I love being gen z. We have so much power😭💀💀🤌🏼 #tiktok #MinionsTheRiseOfGru #Minions #gentleminions pic.twitter.com/2OUarPhubj

— Mr. Worldwide (@FairiesUnite) July 2, 2022

This latest iteration on the same trend sees people further blur the ever-shrinking distinction between the meme world and the real world. Simply imagining your favorite characters doing something is old news. After waiting two years for Minions: The Rise Of Gru to appear in theaters, it’s now much funnier to go and become the meme yourself.

Why wear suits, though? Well, you tell me, what clothing would be more appropriate to wear when finally getting to pay your respects to a PG-rated film that IGN has rated 5/10? Whatever their reasoning, those doing so have now been dubbed Gentleminions.

Streets turned us despicable but our money still gru pic.twitter.com/YekGa9PV7x

— BL⭐️CK (@rageriders) July 2, 2022

The thing that really ties this whole performance together is having a relevant soundtrack. The song Rich Minion by Yeat has been the anthem of the trend, used as an attached sound for most of the TikToks. The song itself juxtaposes a lavish wealthy lifestyle with, you know, the little yellow lads in overalls.

The song was recently featured in a trailer produced by the popular channel Lyrical Lemonade, sponsored by the Minions: The Rise of Gru team. Not the only time the trend has been recognised by the production company, with the official Minions TikTok account posting this video dedicated to the meme, tagged “Your day has come.”

better start believing it. #gentleminions pic.twitter.com/54Yo8652r3

— leviticus (@dramatdc) July 3, 2022

This hasn’t all been a harmless trend. As reported in this video, some have taken to the aisles to cause a scene, distracting anyone who bought a ticket with their hard earned cash and just wanted to see Gru’s rise. Some theaters have even begun denying entry to teens in suits, seemingly due to disturbances.

Gentleminions aren't necessarily this year’s biggest ironic recontextualization of a film experience – that honour still belongs to the Morbius Fandom. That said, where Morbius memes didn't result in much extra money for the Jared Leto movie, Gentleminions might actually be having a meaningful effect. Minions: The Rise Of Gru is preojected to hit $128 million over the July 4 weekend – a new record for the US box office.

As I’ve documented before, the success of a trend like this is in having an activity where the performance is instantly recognisable. Ironically enjoying Morbius didn’t have a call to action where people spent money (except perhaps taking a visit to the Binley Mega Chippy for the Morbius Meal).

The internet’s been great this year.

Mat Jones is IGN's UK Social Coordinator, and will turn back into a pumpkin at midnight.

Bandai Namco has released a new trailer for its My Hero Academia battle royale game, My Hero Ultra Rumble, and announced a second beta.

Players from the U.S. and Canada can sign up for a PlayStation 4 beta on the game's website. The test will give invitees the chance to play Ultra Rumble ahead of its official release date. While the beta is restricted to one platform, Ultra Rumble will be also be released for Xbox One, Nintendo Switch, and PC via Steam.

The trailer (above) gives fans the first real look at the game following its announcement in January. The gameplay looks truly chaotic, as 24 characters use their hyper-colourful abilities to duke it out in the team-based battle royale.

Not only are there flashes of fire shooting around, plus ice walls, ground pounds, teleportation and lots more, onomatopoeia of "booms", "crackles", and "crashes" also appear in massive colourful letters around the attacks.

The trailer also implies that players will participate as trios with eight teams battling for victory in total. A wide range of characters from the anime were shown, including Deku, Bakugo, Todoroki, All Might, Uraraka, and more.

Ryan Dinsdale is an IGN freelancer who occasionally remembers to tweet @thelastdinsdale. He'll talk about The Witcher all day.

Skyrim Together Reborn, a new and improved co-operative mod for Skyrim is being released later this week, on July 8.

Skyrim Together Reborn allows up to eight players to play Skyrim together, with more or less everything in the game synced up. Quests, the contents of chests, audio and subtitled dialogue and much more are fully synced between players' games, and PvP can even be enabled if wanted.

As reported by PC Gamer, the mod from Tilted Online is a remaster of sorts of the modding team's previous version of the mod, simply called Skyrim Together, but this new version was built from the ground up and features vast improvements.

That's not to say it will work flawlessly though, as the team noted in a Reddit post that it's incredibly difficult to turn single player games into multiplayer games, especially as most members are volunteers contributing in their free time.

"The mod won't be perfect. It will occasionally crash, some quests will break, there will be bugs. This is not fixable," the post said. "This is just the reality of making a multiplayer mod instead of having a massive studio like Bethesda make a multiplayer game.

"Still, it's playable, it's fun, and it's a lot better than the old Skyrim Together mod, which was the goal of Reborn."

Bethesda games have always had an avid modding community but Skyrim Together Reborn will seemingly add a whole new way to play for those still roaming around Skyrim more than a decade after it was released. With Elder Scrolls VI likely still years away, it offers a new way to play the Elder Scrolls for many. Director Todd Howard revealed last year that Bethesda's new space RPG Starfield had taken priority over the Skyrim sequel and the sci-fi game was recently delayed until next year itself.

Ryan Dinsdale is an IGN freelancer who occasionally remembers to tweet @thelastdinsdale. He'll talk about The Witcher all day.

WARNING: The below contains FULL SPOILERS for Stranger Things, Season 4, Part 2, which is now streaming on Netflix. For spoiler-free Stranger Things coverage, check out our review of Part 2.

Eddie is the latest character to bite the dust on Stranger Things, going out on a sacrificial bang in the big Part 2 finale. And for what it’s worth, Joseph Quinn, the British actor who plays our new favorite metalhead/Dungeon Master, didn’t know he was going to be picked apart by demo-bats when he first took the role.

“I thought that maybe if I kind of worked hard enough, they might write me in for the next season,” he laughs. “But clearly, that didn't work.”

Unfortunately not – but hey, at least he went out like a badass. The final episode of Season 4, Part 2 saw Eddie and much of the rest of the Hawkins gang in the Upside Down attempting to stop Vecna from opening a fourth and final gate, with Eddie and Gaten Matarazzo’s Dustin tasked with distracting the demo-bats so Nancy, Steve, and Robin can set the artist formerly known as Henry/One ablaze.

However, after a thoroughly metal concert by Eddie, things take a fatal turn when demo-bats start finding ways through the Upside Down version of Eddie’s trailer, and he sacrifices himself while Dustin escapes. It’s quite the poetic turn for a character who’s proclaimed on more than one occasion that he’s no hero.

“There's a scene with Dustin and Eddie, getting ready in the meadow, where Eddie says ‘There will be no more running for Eddie the Banished,’ ” he says. “And I think in the build up to that, there's a switch that gets flipped, around there.”

As for shooting that wild scene, Quinn laughs that it was “kind of ridiculous”: “I was kind of swinging around at nothing for about three hours, and then I was getting mauled by nothing. But there were lots of special effects and I remember it being an exhausting night at work, but a pretty fun one.”

It all leads to an emotional scene where Eddie essentially bleeds out in Dustin’s arms, a tender moment that Quinn calls a “lovely ending to this kind of mad crescendo to all of this action.” It’s one that no doubt hits especially hard for fans after seeing Eddie and Dustin’s relationship develop so much in just one season, particularly after that aforementioned scene in the meadow.

It’s also in Part 2 that we see just how much Eddie really cares for Dustin. Quinn theorizes that Eddie probably sees a bit of himself in Dustin, but also says he was likely drawn to him due to his authenticity.

“Dustin is very funny, and he's very himself, and I think anyone who's kind of very authentically themselves, I tend to really like them and I think we all do. I think people who tend to be disingenuous, pretend to kind of be flawless, we tend to be pretty weary of. And I think Dustin doesn't pretend to be anyone except for who he is. So I think he finds that kind of quite charming.”

As for the other connections we saw Eddie make throughout the show, he had a brief interaction with ill-fated cheerleader Chrissy (Grace Van Dien) before watching her become Vecna’s victim, and fans of the show immediately picked up on the chemistry between the two. That chemistry may not have been only in their imaginations: in the finale, Eddie goes on to dedicate his Upside Down concert to her.

So… did Eddie have a crush on Chrissy?

“I think kind of… yes. I think he did,” Quinn says. “I think, playing with archetypes, especially in American high school, I don't think you'd ever put those two together. But they get to know each other more in Episode 1 and there's kind of potential there, and then something horrible happens. I think the concert, for him, was more about avenging her as a person rather than anything romantic. But yeah, I think there could've been potential for some kind of liaison of some kind.”

Unfortunately, Eddie’s journey on the show comes to an especially sad ending when you consider that his name has been dragged through the mud in Hawkins and the media at large, with no one aside from our core crew knowing his sacrifice, and instead demonizing him as one of the potential reasons for the “earthquake” that devastated the Indiana town.

Even though he’s not on the show anymore, Quinn still does hope that Eddie’s name is someday cleared.

“It would be nice,” he says. “I think it feels a little unfair that he's kind of paid the ultimate price and no one knows. But maybe that's the way it's meant to be. Unfortunately, the grown-ups decide that, not me. So we'll see.”

WARNING: The below contains FULL SPOILERS for Stranger Things Season 4, Part 2, which is now streaming on Netflix. For spoiler-free Stranger Things coverage, check out our review of Part 2.

Back when Stranger Things Season 4, Part 1 debuted, Jamie Campbell Bower – the actor behind Vecna/Henry/One – sat down with IGN and revealed that Eleven actress Millie Bobby Brown burst into tears upon seeing him in full Vecna garb.

Still, back then, he had to be coy about that, since in the show, Eleven and Vecna hadn’t confronted each other yet. Now that Part 2 is out, Bower chatted with IGN again and revealed that it was just before Vecna and Eleven’s big showdown in the Mind Lair that Brown cried at the chilling costume – and the production decided to roll with it.

“That's the day I've been talking about,” he says. “And her reaction, what you see on camera, is pretty much what was done on the day.”

“She saw me, burst into tears, and then [cinematographer Caleb Heymann] turned around to everyone and was like ‘we should film on Mills now.’ And everyone was like, ‘absolutely. Just set it up, let's go,’ “ he continues. “And I gave her space, I gave her distance, because when a reaction like that is happening, it's so important that it's maintained. And so I gave her distance and let her know that it was me when we were moving on, and I think that made her much more comfortable… And bless her, she absolutely brought it.”

That scene is one of a few big ones for Vecna in the season finale, which also sees him finally go toe-to-toe with Eleven earlier in that episode and later being lit ablaze by Nancy, Steve, and Robin while he’s distracted in the Mind Lair.

And since so much about Vecna is practical effects – he previously told IGN it takes seven and a half hours to get into full costume and prosthetics – we felt we needed to ask him if he was actually on fire while Vecna was burning. He wasn’t, of course, but pretty much everything else in that scene, which sees Vecna shot and thrown out the window, was mostly real.

“The fire itself is digital, but in terms of Nance giving Vecna the 'ol shotgun to the face, [actress] Natalia [Dyer] was there with the gun, and I'm reacting to her blasts and then sort of just figuring out the moves to try and get to her and then being blasted out the window. So most, if not all of what you see, physically is there, but the fire is not. The fire element is the only thing we couldn't do, purely because actually, I would imagine given the nature of the prosthetic piece itself, that thing would've just gone up in flames. It would've just melted onto the skin. Not fun. Not even worth it.”

Vecna’s fiery defeat (or so it seems) wasn’t his only brush with the elements. A flashback in the finale shows Henry in the Upside Down after his first fight with Eleven – not quite Vecna yet, but still damaged from Eleven’s powers and the lighting that struck him in his descent. It’s yet another elaborate makeup look for Bower, one that shows Henry before he’s fully in Vecna mode, but still definitely damaged. Luckily, he thinks this look only took four or five hours to prepare – a relative breeze compared to the Vecna get-up.

“When Eleven blasts Henry into the Upside Down, there's this sort of electrocution that happens, this burning, melting of skin,” he says. “A lot of the wounds that you will see in that mode are based on the idea of melting of electricity and of fire itself, actually… But I really enjoyed that day particularly, because what I get to do in that scene is beyond cool.”

As for where we left Vecna, he physically disappears after being shot out the window by Nancy. However, the show makes it pretty clear that we haven’t seen the last of him; at the very end, Will tells Mike that he can still feel him alive, suffering.

Bower remains mum on whether he’ll be back for Season 5, unsurprisingly. But he has kept an eye on the social media conversation around his character, and yes, has even seen some of the memes – including one that was born from a Netflix time lapse that has him in the Vecna suit, casually drinking an iced coffee, that the internet has taken and run with.

“I have seen it,” he laughs. “It's funny, you know – that was towards the end of shooting, and we'd obviously got into such a flow, and Vanity Fair has a video of earlier in the process [where] we're all kind of sat in silence, reading a book. And so, you know, it makes me laugh. People say that it humanizes me in an interesting way, and I'll take that. If it humanizes me, then absolutely fine, I'm cool with it.”